Social Media and Email Marketing Subject of Morning/Afternoon Workshop at Viterbo May 22

Wednesday, April 30, 2014

Contact Tim Knothe at 608-796-3376 or
teknothe@viterbo.edu

SOCIAL MEDIA AND EMAIL MARKETING SUBJECT OF MORNING/AFTERNOON MAY
22 WORKSHOP AT VITERBO

La Crosse, Wis. – Social media, email marketing,  and the online impact mobile devices are
having on non-profit marketing efforts will be the subject of a Thursday, May
22 workshop presented by Jeffrey Ferrazzo, an educational marketing expert and
upper Midwest representative for Constant Contact.

The afternoon workshop
which is scheduled for 11:30 a.m.-2 p.m. in the Reinhart Center Board Room, is
hosted by the Dahl School of Business and sponsored by Constant Contact and
Mcloone Metal Graphics, Inc.

Registration is $10 and
includes lunch. The money paid for lunch will be returned to two nonprofit
organizations via a drawing after lunch. The specifics of Ferrazzo’s
presentation will include a discussion on building a marketing toolkit,
exploring effective ways to market via mobile devices and examining campaigns
that drive action.

Earlier in the day,
(7:30 a.m. to 11 a.m.)  Ferrazzo will
also present a similar workshop for businesses and individuals on electronic
marketing issues.

To register, visit http://events.r20.constantcontact.com/register/event?oeidk=a07e938o5cca4f28b04&llr=c6gn97cab